Programmatic Media Buyer

Paid Media · Denver, Colorado
Department Paid Media
Employment Type Full-Time
Minimum Experience Mid-level

We are data nerds with marketing souls! Blue Moon Digital Inc. is a Digital Consultancy with a team of experts leveraging proprietary technology & data science to help clients optimize their businesses and digital marketing initiatives. Our collaborative environment and opportunities for growth make people love working here, and we were recognized as a top 20 “Best Places to Work” in Colorado by the Denver Business Journal! Currently we are looking for a top-notch Programmatic Media Buyer!

This Job is For You If

  • You enjoy working in a data driven, collaborative, and results-oriented environment
  • You have 3+ years’ programmatic media buying experiences
  • You have decent knowledge of ad serving tools and measurement platforms
  • You are an expert in media buying platforms such as DV360, The Trade Desk or Amazon DSP

What You’ll Do

As a Programmatic Media Buyer at Blue Moon Digital you will be part of the Paid Media team. You will be responsible for managing and executing upon client specific programmatic campaigns through campaign creation, trafficking, ongoing optimization/management, reporting, and analyzing self-serve DSP campaigns.

Your Responsibilities

  • Work with Display Strategists to build strategic DSP media plans to align with overall client goals
  • Execute and iterate upon best practices for DSP media buying and trafficking

    • Campaign Setup
    • Generation of Tracking Pixels
    • Targeting
  •  Adhere to QA processes to ensure error free delivery
  • Implement Ad Verification tools and partners to monitor fraud, brand safety and ad viewability such as MOAT, IAS and Double Verify
  • Conduct Monthly Media delivery and reconciliation reports
  • Troubleshoot campaign delivery and performance issues
  • Facilitate new and existing partner/vendor relationships to support and strengthen our service offering

    • Audience Partners
    • Measurement Partners
    • Media Partners
  •  Fosters teamwork through collaboration and leadership

Here’s What an Ordinary Day of Work Might Look Like

  • Work with Display Strategists to build strategic DSP media plans to align with overall client goals
  • Manage campaign budgets and forecast expected Key Performance Indicators
  • Create standardized, custom and ad-hoc performance reports
  • Manage currently active DSP client campaigns within DV360, Centro Basis and Amazon DSP

What We’ll Love About You

  • Bachelor’s degree or equivalent work experience
  • Must have experience (2+ years) programmatic media buying experience
  • Google Ads and Google Analytics certifications a plus
  • Excellent Excel skills
  • Quantitative analytical skills and aptitude
  • Strong software use skills including in-depth knowledge of other Microsoft Office applications (Word, PowerPoint, Outlook, and Access), and aptitude to quickly learn new tools
  • Experience with Business Intelligence and Data Visualization platforms a plus
  • Familiarity with conversion tracking methodologies
  • Knowledge of web analytics tools (Google Analytics, Omniture, Coremetrics)
  • In-depth knowledge of ad serving tools and measurement platforms
  • Clear understanding of ad verification systems
  • Excellent interpersonal skills, including strong written and verbal communication skills
  • Ability to handle multiple assignments with effective resolution of conflicting priorities
  • Exceptional problem-resolution skills including the ability to think creatively in the development of ideas/solutions that will contribute value in a dynamic, client-centered environment
  • Ability to work well in a team, to shine as an individual and to maintain a sense of humor

What You’ll Love About Us

  • Great Company Culture: We focus on Achievement, Innovation, Courage, Integrity, Growth, and Teamwork. We are recognized by the Denver Business Journal for our great workplace culture!
  • Health Benefits: Variety of medical options along with dental and vision benefits
  • Prepare for the Future: 401(k) with a company match
  • Growth: Growth is one of our company’s core values. We provide a variety of opportunities for growth!
  • Rest and Relaxation. Unlimited PTO, more than 10 paid holidays
  • Work/Life Balance: Blue Moon Digital encourages you to volunteer and provides health and wellness support
  • Casual Workplace: Casual dress code, ping-pong table, open kitchen
  • Meaningful Work: All employees have a big impact at BMDi!
  • Blue Moon Digital is an employee-owned company

Blue Moon Digital is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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  • Location
    Denver, Colorado
  • Department
    Paid Media
  • Employment Type
  • Minimum Experience